Many people use websites like Yelp, Facebook, and Google Maps to search for businesses to meet their needs. Business listings that have been claimed and that are optimized will show up higher in search results without any cost to you. To add business to Yelp or to claim your listing, you simply need to log in to the platform and update the basic information about your business, such as your address, phone number, website, photos, business hours, and business categories. One recent study found that approximately 56 percent of retailers haven’t claimed their Google My Business listing and that around two-thirds of local retailers haven’t claimed or added their Yelp business listing. They are an ideal place to increase your business’ exposure and also to collect reviews from your existing customers.Īs a business owner, you may need to create your own listing from scratch or claim an existing listing as your own. Office listings bring credibility to your business and connect you to the local community you’re in. We’ll also address the issue of how to create these listings if you run a virtual company with no physical address. Here is some information about why it’s beneficial to have a Facebook and Yelp business listing, as well as why a Google Maps business listing can boost your business. These are actually very valuable (and free!) marketing tools that can drive customers to your website or into your business’ front door. Many new businesses aren’t well-informed about the benefits of multiple office listings, and lots of transitioning businesses wonder if it’s even necessary to list their businesses on platforms like Yelp, Facebook, and Google Maps.
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